Salesmen Will Be Salesmen

If a solar salesman offered to sell you a system that provided you with a 20 year warranty instead of the 25 year warranty that everyone else is offering, and a government standardized performance rating that gave you not only a smaller rebate but also resulted in a much longer payback period, and a product tolerance guaranty that meant that you might only receive 91 % of the power that you paid for even though the product was new, right out of the box, would you buy his system ?

Well you'd be surprised to learn how many consumers received all of the above and even worse when they bought a solar system for their home or business in the past year.

The sad truth is that most consumers will pay far more attention to the specifications of a pair of shoes that they might wear for the next year or two than they do when investing $20,000.00 to $50,000.00 in a solar system that will be mounted to the roof of their home for the next 30 to 40 years.

In fact most consumers will base the choice of their solar system this year, entirely on the brand of TV that's in their living room or the recommendations of a complete stranger (a salesman) without ever taking a look the manufacturer's specification sheet.

Here's Some Facts To Consider Before Making Your Purchase.
 

Fact Number 1. It is very easy to confirm that some of the poorest performing solar products on the market are being manufactured or represented by some of the biggest names in the industry.

Fact Number 2. If you're not comparing performance specifications when deciding on a solar system, you will in almost 100% of all cases be leaving a substantial about of the potential return on your investment behind.

Fact Number 3. More than 95% of all consumers who will purchase a solar system this year will substantially overpay for their system.

Fact Number 4. At least 5% to possibly 10% of all U.S. solar purchases this year will result in high risk for non warranty support due to the current economic crises.

Fact Number 5. Salesmen are salesmen. All salesmen in the solar industry will emphasis their product's strengths but no salesmen in the industry will voluntarily bring up their product's weaknesses.

Fact Number 6. (And this is the most important fact) It takes less than 30 minutes to learn how to tell the difference between a great solar investment and a poorer one.

With more than a dozen years in the solar industry we know what it takes to make a reliable, high performance solar system. Published performance specifications rarely ever lie, whereas a salesman's commission is based entirely on closing the sale and the closing of a sale is dependent on how convincing the salesman's pitch is.

No matter what a salesman says or doesn't say is irrelevant, it all boils down to a manufacturer's financial stability and superior product specifications. A product either meets or exceeds a certain level of performance and reliability or it simply doesn't.

In the end, no matter what the brand name, the product with the highest performance, the highest reliability and the longest credible warranty will be the product that puts the most money back into your pocket.

You wouldn't buy a home without an appraisal, and a solar system should be no different. So we've created  the following 8 minimum standards that can be used to separate products that simply perform, from the products that perform beyond expectation.

We've set the bar a bit high but not so high that all 8 criteria are not attainable. In fact more than a half dozen brands on the market do meet or exceed all eight minimum performance levels that we've chosen.
 

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